Best Men’s Grooming Products | life and style

Marketers have long had a clear idea of ​​how and where men fit into the world of beauty. They sold it to us. And we bought it. Now, this concept of what beauty products men want, need or want has started to change. And thank god for that. Otherwise, there would always be a plethora of offensive “manly” smells and the marketers would continue to brainwash us into believing that every man wants to be drenched in an intense wave enough to make an entire train car nauseous. Although these scents have not entirely disappeared, they are certainly less prevalent. More than ever, we now have beautiful, genderless fragrances, which means anyone can reach for any scent. If you feel it and like it, wear it. The recent launch of Maison Margiela – a scent of pink pepper, rose, patchouli and pine – and the classic Hermès Eau d’Orange Verte – a blend of citrus and moss – are good examples of this modern approach. Of course, the usual suspects, like beard oil, deodorant, hand cream, still have their place. The difference is that they look or smell a bit more inspired than their predecessors. There are also bigger changes: eye creams and concealers for men. Who knew that men also care about the look and feel of the skin under their eyes? Certainly not the marketers of old.

1. Sisley Hair Ritual Restructuring Conditioner £53, net-a-porter.com
2. Horace Tobacco & Vanilla Beard Oil £13, horace.co
3. Tom Ford Concealer £36, tomford.co.uk
4. Aesop Exalted Eye Serum £81, aesop.com
5. Replica Maison Margiela, When the Rain Stops £99, selfridges.com
6. Hermès Eau d’Orange Verte Eau de Cologne £118, hermes.com
7. Loewe Licorice Bar Soap £40, perfumesloewe.com
8. Dior Sauvage Face & Beard Moisturizer £46, dior.com
9. Grown Alchemist Roll On Deodorant £23, feelunique.com
10. L’Occitane Cade 3 in 1 Hand Cream £16.50, loccitane.com

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