English winemaker starts selling his products in PAPER bottles five times lighter than glass


An English winemaker has started selling his products in paper bottles that have an 84% lower carbon footprint than their glass counterparts.

Essex-based online retailer The English Wine claims the bottle is the first of its kind for English wine.

The Frugal bottle, made by UK sustainable packaging company Frugalpac, is five times lighter than the regular glass option and is made in the UK from 94% recycled cardboard.

There is a recyclable food grade pouch inside the paper bottle to prevent wine from seeping in.

“As winegrowers, we have a responsibility to take positive steps towards more environmentally friendly winemaking methods,” Founder Neil Walker said in a statement posted on the company’s website.

The retailer aims to phase out the use of glass bottles for its products by 2026.

An English winemaker has started selling his products in paper bottles that have an 84% lower carbon footprint than their glass counterparts.

Essex-based online retailer The English Wine claims the bottle is the first of its kind for English wine

“The packaging is a good place to start, because outside of certain areas of winemaking where glass bottling is required, there is no reason not to make this change other than preconceived ideas about it. ‘packaging for wine,’ Walker said.

He said consumers often associate wine packaged without a glass with an inferior drink due to the fact that some “more mass-produced, inferior wines” opt for other forms of packaging.

“However, we want to show the way to show you that your wine will be just as nice and of high quality in a more environmentally friendly packaging, like our new paper bottles,” said Walker.

He cited a recent survey of 1,700 UK wine drinkers which found that 63 percent of those surveyed would buy wine in a paper bottle.

“As winegrowers, we have a responsibility to take positive steps towards more environmentally friendly winemaking methods,” said founder Neil Walker.

The English Vine website says it would challenge customers to spot any difference in the quality of its number 1 white wine in the paper bottle compared to the standard glass bottle version.

The company sells a £ 68 comparison case containing three of its number 1 glass bottles and three in paper version.

“Our goal is to be 100% glass-free packaging over the next five years. Now we need our customers to accompany us on this journey and help break these preconceptions about glassless wine packaging, ”Walker said.

“We hope that with a growing number of people more aware of the carbon footprint of a glass wine bottle, many will support this advance. We are proud to be at the forefront of wine packaging sustainability in the UK ”.

The company also plans to introduce a bottomless bottle service for customers in Essex this summer, which will see refillable bottles directly refilled from barrels installed on an electric van.

“Think of floating milk, but with wine,” Walker said.


About Nunnally Maurice

Check Also

Senators Markey, Menendez and Klobuchar challenge Facebook Marketplace’s ’10-shot rule’ to ban gun sales

In letter to Zuckerberg, senators call recent reports of Meta’s lax enforcement of gun sales …

Leave a Reply

Your email address will not be published.