Indian cosmetics industry under one roof and in the spotlight at Cosmoprof India Organized by BolognaFiere Group and Informa Markets | AFN News


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Indian cosmetics industry under one roof and in the spotlight at Cosmoprof India Organized by BolognaFiere Group and Informa Markets

Posted on December 17, 2021

By Sachin Murdeshwar

Mumbai: Cosmoprof India, the ideal two-day business-to-business event for India’s growing beauty market, kicked off today at the Sahara Star Hotel in Mumbai. Organized by BolognaFiere Group and Informa Markets, Cosmoprof India is geo-adapted from the world famous brand Cosmoprof and has its own scale and unique entity with all sectors of the professional beauty industry represented: ingredients and raw materials, machinery, OEM, contract manufacturing and private label, primary and secondary packaging, service providers, finished product – divided into Perfumery and Cosmetics, Aesthetics and Spa, Hair, Nail and Natural & Organic.

The two-day fair was opened by Mr. Pushkaraj Shenai, CEO and Executive Director of Lakme Lever; Ms. Sukirti Patnaik, Founder, Indulge The Salon; Mr. Jayant Patnaik, Founder, Indulge The Salon; Mr. Blessing A Manikandan, CEO, TONI & GUY, South Asia; Mr. Samir Srivastav, CEO, Jean-Claude Biguine Salon & Spa; Mr. Sachin Kamat, Director, Mr. Bhupesh Dinger, Director, Enrich Beauty; Ms. Rekha Chaudhari, Founder, JCKRC; Ms. Spoorthy Shetty, CEO, BBlunt; Mr. Savio John Pereira, Founder, Savio John Periera Salons; Ms. Namrata Soni, Founder, Simplynam; Mr. AVPS Chakravarthi, Global Ambassador, World Packaging Organization; Dr Sunil Bambarkar, MD, Gattefosse; Mr. Yogesh Mudras, Managing Director, Informa Markets in India; and Mr. Rahul Deshpande, Group Director, Informa Markets in India amid an industry rally.

Cosmoprof India is the ideal observatory for discovering trends and very innovative proposals. In an exhibition space of 2,000 square meters, renowned brands present the most innovative proposals of I-Beauty, with products and technologies resulting from the evolution of the local market in recent months, guaranteeing more than 2 500 operators expected a high quality service. commercial experience. This year Cosmoprof India welcomes buyers like Amazon, Myntra, Purplle, Marico, Hindustan Unilever, Lakme Lever, Kama Ayurveda, mCaffeine, Mamaearth and many more.
A young and growing population, the constant improvement of living conditions and the development of the manufacturing and digital sectors have given a boost to the Indian economy in recent years. The pandemic and its aftermath have had a profound impact on the nation. Nevertheless, the beauty sector is expected to grow by + 2.8% in 2022. During and after the pandemic, there has been a paradigm shift with brands adapting more than ever to e-commerce.

There have been new ways for brands to communicate with their consumers as there has been a shift in habits and consumption. In addition, factors such as the trend of augmented reality, personalized digital consultation, fair demand in metropolitan cities and Tier I, II and III cities, influencer marketing and the promotion of a whole range of products, including local and self-applicable products have played. their role in the resilience of India’s beauty and personal care industry, which is expected to reach Rs. 111,000 crore ($ 15.17 billion) by 2024 despite the market turmoil.

“For the first time after the pandemic, Cosmoprof India brings together brands, buyers, retailers and wholesalers, to guide them to find out how the domestic industry is responding to the most innovative digital tools, current distribution channels and new consumption habits, ”said Gianpiero. Calzolari, president of BolognaFiere, added: “We are ready to restore normal trade relations and relaunch the sector, while respecting safety rules. Speaking at the inauguration of Cosmoprof India, Yogesh Mudras, Managing Director of Informa Markets India, said: Products, Packaging, Supply Chain and Ingredients. We know professionals agree that knowledge is power and we wanted to unveil it all for them under one dynamic platform.

through Sachin Murdeshwar

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