Our opinion on The Yes – the personalized online shopping platform

Have you ever spent hours scrolling through your computer for a new dress to wear? Yeah me too.

This is especially true when you are on department store websites. A quick five minute shopping break can easily turn into a mix of overly edgy designs that don’t fit your size and definitely not your budget.

Not to mention, if you type “black dress” on your favorite retailer’s website, the fashions in the exactly the same order will generate on your friend’s computer – even if you lean more girly and she leans more daring.

Why? This is how retail algorithms work.

Welcome to Yes. The nearly two-year-old shopping platform that’s revolutionizing retail and shopping so much easier. By taking a quick style quiz, you’ll get daily product and brand recommendations and a personalized feed showing exactly what you’re looking for – in your size, budget, and preferences.

What is the yes?

“The mission of The Yes is to make shopping personalized, smarter, easier and more fun,” Taylor Tomasi Hill, the brand’s fashion and creative director, told The Post. “If two people are going to shop on the same website, the products shouldn’t appear in exactly the same order if we have completely different styles and are wearing different sizes. With The Yes, you can tell us these preferences.

Plus, the platform makes it easy to buy your favorite brands in one go.

“I can buy a Bottega bag along with a Mango tank top and Everlane rain boots,” Hill adds. “On The Yes, everything takes priority over what you like the most. And, you’ll always see things you’re less likely to like, just to make sure you’re not locked into a specific style.

How to start? It all starts with a style quiz, then you can start shopping. The best part? No more clicking the perfect self-proclaimed top just to find it sold out in your size.

“We’ve launched our three-minute style quiz where you’ll answer questions about your size, favorite brands and silhouettes, and color preferences, and it will generate a personalized shopping flow with brand recommendations,” said Hill.

Is the Yes worth buying?

Yes, yes and yes. You should so shop Le Oui.

Of course, there are plenty of other websites that claim to be ‘personalized’ with style quizzes galore, but this is the only platform that gives access to a plethora of brands that suit your style.

And, the more you shop, the smarter it gets.

“The Yes is like Spotify – the more you listen, the smarter it gets,” Hill said. “It’s the same with The Yes: the more you shop, the smarter the platform. “

I had the pleasure of shopping at The Yes and bought a Madewell skirt that I have been eyeing for months, a white Mango long sleeve t-shirt to add to my collection of basics and a pair of Madewell sandals after my years of flip flops by the pool. broke this summer. All the pieces looked good when I tried them on too.

Returns and exchanges

The Yes works directly with the brand’s warehouses which ship products internally. For all returns (which are free, by the way) and other customer service issues, The Yes takes care of everything to make it more transparent to the consumer.

I originally ordered a Madewell Coin necklace which unfortunately was shipped to me broken. But, the return process was the easiest I have ever encountered. While it was not The Yes’s fault for the shipping altercation, the brand did send a free return label.

In addition, if you have any credit on your account, you will instantly receive a refund on the spot.

Discover new brands

The yes

One of my favorite aspects of shopping at The Yes is discovering new brands. Although I haven’t ordered from Farm Rio yet, it’s on my radar for the next time I buy from The Yes (not to mention its overly colorful and fair prints). perfect for my next trip to Puerto Rico).

Besides, I felt like a fashion student who had a personal stylist on the platform. I had a list of recommended brands just for me, as well as a daily database with specific clothing recommendations. What could be better than that?

The bottom line

If you’re about to kick off your next shopping spree, The Yes is the place to be. At first I was like, “Why shouldn’t I buy directly from the retailer’s website? But, after experiencing the platform for myself, the convenience factor is second to none.

Buy the Yes. In fact, say “yes” to yes – you won’t want to say no.


Check out New York Post Shopping for more content.

About Nunnally Maurice

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