Why I love the skin care printer opts for $ 600

I’ve been fortunate enough to have spared years of teenage acne, but have had broken capillaries, patchy spots, and large pores for most of my adult life. And after I turned 30, I developed a glorious strip of melasma (a “sun mustache”) on my upper lip. The delicate balance between maintaining my “good” texture – skin that looks like skin – while hiding my “bad” texture is constant pushing and pulling. Yet I continue to fall victim to “no makeup” makeup, the frustrating and contradictory trend that will never die. A white whale that High-tech beauty printer at $ 599 Opt hope to fill.

Strangely enough, “printer” is a fair representation of what Opte is. The size and shape of an electric razor, Opte’s small Precision Wand computer claims to detect and camouflage hyperpigmentation with a series of gentle strokes. The product deposits very small mixtures of white, yellow and red pigments to mask discoloration using a blue LED and a hypersensitive camera that scans 200 photos per second. Opte then relies on an algorithm to apply the color – housed in replaceable serum cartridges, delivered by 120 thermal inkjet nozzles – only onto contrasting melanin plates via what CEO Matt Petersen calls “the most world’s smallest inkjet printer “.

[Photo: courtesy Opte]

Opte is a 15-year project and 500,000 hours of R&D developed under P&G Companies, officially launched in 2020. While targeting hyperpigmentation was an end goal, the larger mission was to focus on ‘precision skin care‘. Applying a much smaller amount of product to create an illusion of uniformity, Opte explains that a user’s natural glow – that healthy glow that we pay buckets to replicate – can shine. Plus, for consumers with freckles or other features they want to keep, Opte allows them to glide over any patches they want to tone down, without the stark contrast of spot treatment or foundation, all of it. by providing skin healing ingredients like niacinamide to help with discoloration. problem areas over time.

I admit I was an Opte skeptic when a small pod-shaped container from the future showed up in my apartment. You start by dropping the 11-ingredient serum cartridge included in the capsule; the $ 129 cartridges and refills come in three shades that the company says cover 98% of skin tones and last for 90 days. The portable device fills very hard and displays instructions on a small screen on its handle. Using Opte is pretty straightforward: place its magnetic roller head and slowly, lightly swipe back and forth across your skin. It clicks every time it detects hyperpigmentation, even areas not visible to the naked eye, which I can verify as those aforementioned speckled spots caused what looked like a battery line from the device.

[Photo: courtesy Opte]

I slid around my face a few times, which took about 10 minutes in front of a mirror, adding extra layers in the problem areas and trying to cover the dark circles around my eyes. (It doesn’t, but that’s not its purpose.) At first I felt a bit of the Emperor’s new clothes on this. I couldn’t tell where the color was going down and where it wasn’t, or if it was doing anything at all. I applied a few more coats, allowing them to dry for a few seconds in between, but my skin continued to look the same. It wasn’t until an hour later when I saw myself in natural light that I realized my skin looked great.

Granted, my skin is good enough to start with. I’m on a diet that keeps him plump and clear. But as I got older, I noticed a significant dullness that cannot be disguised with just one coat of makeup. While I can’t rely on the Opte to hide a blemish or dark circles – I’ll always need a concealer to achieve this level of coverage – I can’t quite describe the “shine” generated by it. gadget. With more use, I have come to retrain my brain to expect Opte to work more like an eraser than a pencil; it’s skin care, not makeup. My skin looks healthier and brighter but still, without a doubt, like my skin.

[Photo: courtesy Opte]

I have become more skilled with the device; it now takes me less than five minutes to create the coverage I love, and I have only used 15% of my serum intermittently for 30 days. I still think it’s annoying that the device has to be plugged in to initially work and fill the wand. I still wonder who is represented in these 2% of unserved skin tones. And I still think it’s outrageously expensive, even though I’ve tried to rationalize with the cost per garment combined with the shattering grooming gap statistics that say women not only spend a ton of money on a living. beauty products, but also time.

While Opte is still a direct-to-consumer product – a potentially tough sell for those who can’t try until they’ve bought – Petersen says the company is partnering with dermatologists to put device samples between them. consumer hands as a less invasive but still effective option. Petersen is elusive about the company’s future directions, but says the brand continues to work with P&G to explore other opportunities for its precision skin care technology.

Did Opte remove all my stains in 30 days? No. Who knows! (Niacinamide is not a quick fix.) But do I recommend it anyway? Honestly, yes. It is easy to use, looks great and offers not only a unique result, but a change of mindset. Your skin is beautiful. Why spend the rest of your life covering it all up?

Fast business’s Recommend The section is dedicated to highlighting innovative products, services and brands that are changing the way we live and work. Every article we write about is independently selected by our editors and, where possible, tested and reviewed. Fast business may receive income from certain links in our stories; however, all selections are based on our editorial judgment.

About Nunnally Maurice

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